



Design and execute fundraising events that generate substantial net revenue by applying proven strategies for sponsorship sales and cost control. Learn how to create memorable experiences that build donor relationships while ensuring your events contribute meaningfully to your organization's bottom line.
Your Hosts
• Ron Haas – CEO
• Kent Vanderwood – VP People and Culture
• Rebekah Curran – Senior Consultant
• Elly Heckel – Senior Consultant
What You'll Learn
• How top-performing nonprofits structure fundraising events to maximize net revenue from day one.
• The specific sponsorship strategies that actually move the needle and how to sell them with confidence.
• A clear event planning timeline that aligns logistics, donor experience, and revenue goals for maximum impact.
• Proven cost control tactics that protect your bottom line without sacrificing the quality of your event.
• Simple frameworks for measuring event ROI so you know what's working and where to improve next time.
• How to turn a great event experience into lasting donor relationships and long-term giving pipeline growth.
Registration Information
Enter your details on the registration page and we'll email the Zoom link and reminders. Can't make it live? Register anyway and we'll send the replay.
Who Should Attend?
• Development leaders and event planning staff
• Executive directors and nonprofit CEOs
• Major gift officers looking to deepen donor relationships through events
• Anyone responsible for fundraising revenue and donor engagement
FAQs
Will there be a replay? Yes. All registrants receive the recording and supporting resources.
Do I need a camera or microphone? No. Participation is optional, and questions can be submitted via chat.
Is it really free? Yes, completely free, with no upsell required.













